Content about Serif

March 6, 2012
Supercompetent Speaking: Tips for Visuals

A picture really is worth a thousand words. So when it comes to professional presentations, good visuals not only help personalize your talk, they save time and more easily transmit your ideas. They also can help the audience remember and integrate your message better. But always remember that too much visual information presented too quickly can be confusing.

By Laura Stack, MBA, CSP

While the information we gather with all our senses can be vitally important, we human beings prefer the visual medium over all others. Our brains just work that way: We possess the ability to differentiate and process subtle differences in light intensity, color, and movement almost instantly, even though images tend to contain much more information than other sensory inputs.