By Francie Dalton, president, Dalton Alliances, Inc.
Let’s assume there’s not an ounce of fat left in your association. You’ve redlined, streamlined, and realigned, all the while continuing to deliver indisputably high value for your members. Even if you’ve somehow managed to convince everyone in your organization that the hemorrhaging is over, malaise has permeated your senior team, bringing a sense of insurmountable workload and a presumption that the dire straits state will continue for a long time to come.