Content about Cognitive science

January 4, 2013
Empathy: The Guidance System

A key quality of critical importance to sales success is empathy. Empathy is the ability to read others. It’s knowing what drives them. It’s being able to intuit their strengths, limitations, potential, and motivations. Empathy is the ability to pick up the subtle clues and cues provided by others in order to accurately assess what they are thinking and feeling.

By Herb Greenberg, Ph.D., and Patrick Sweeney

The first key quality we found to be of critical importance to sales success is empathy. Empathy is the ability to read others. It’s knowing what drives them. It’s being able to intuit their strengths, limitations, potential, and motivations. Empathy is the ability to pick up the subtle clues and cues provided by others in order to accurately assess what they are thinking and feeling.

October 7, 2011
Best Practices: After You Train, Retain

Companies increasingly are moving toward the implementation of robust knowledge management systems to collect and share existing information. The truly effective systems improve an organization’s ability to take full advantage of the knowledge and experiences of its employees and make it easily accessible to the entire organization at any time.

By Neal Goodman, Ph.D., President, Global Dynamics, Inc.

All too often, companies invest in the professional development of their workforce only to lose that investment after employees leave (or when they simply forget what they learned). According to Ernst & Young, 44 percent of employees are “poor or very poor” at transferring knowledge.

October 1, 2010
Netting Know-How

More companies are catching on to the need to capture the knowledge of outgoing employees before they walk out the door. But with the help of technology, and traditional mentoring, organizations are learning ways to spare remaining workers the task of reinventing the corporate wheel.

By Margery Weinstein