Content about Ambassador

November 19, 2012
Keys to Train Seasonal Employees as Brand Ambassadors

To ensure a jolly holiday season, businesses must prepare the seasonal workforce to own the customer experience by demonstrating commitment to training and focusing on the building blocks of customer experience success.

By K.C. Blonski, Senior Director, Travel, Leisure, and Retail Markets, AchieveGlobal

Despite a still-sputtering economy, consumer confidence continues to grow as retailers up the ante when it comes to delivering customer service. With the holiday season in full swing, and retail success dependent on exceptional service, retailers cannot rely solely on holiday decorations and seasonal promotions to drive traffic and ultimately brand loyalty. They must focus on owning the customer experience.