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Shopper Research Goes 360°
May 16, 2008
PMA to reveal how shoppers' attitudes and behaviors are affected by the economy, green marketing and more.
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The Sales Dodo: Can Fear Motivate the Passive Sales Candidate?
May 16, 2008
Enticing salespeople who are not looking for a job to be receptive to another opportunity is challenging. The key is to figure out which of the two motivators springs them into action. Is it fear or greed? And if it's fear, how can you use it to your advantage?
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 | The ROI of R&R
May 05, 2008
How do you measure the value of a travel incentive if the goal is reduced turnover?
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Chartered Waters: Sea Stats
May 15, 2008
Looking to charter a cruise for your incentive winners? Camper & Nicholsons International's Yacthing Index lists all the stats you'll need to know about the yachting industry, from ship sizes to popular destinations.
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Cisco Defines Sales Incentives
May 15, 2008
RewardStream Inc., a loyalty marketing technology company, recently announce that Cisco Systems has launched its Distributor Rewards Program (DRP) on RewardStream's Lifecycle Marketing Platform (LMP).
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Shopper Research Goes 360°
May 16, 2008
PMA to reveal how shoppers' attitudes and behaviors are affected by the economy, green marketing and more.
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April 09, 2008 Your guide to planning incentive merchandise programs
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Senior Leadership Teams
May 16, 2008 What It Takes to Makes Them Great (Harvard Business School Publishing Corporation, $29.95)
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| The Bam Factor: Uncover New F&B Options That Will "Wow" Attendees and Add Value To Your Event
May 21 -
May 21, 2008 Online
Join Successful Meetings and MeetingNews magazines for this live, interactive Web Seminar, sponsored by the Las Vegas Convention & Visitors Authority, and hear from industry experts how to better incorporate the F&B component into your event. Attend this online-only event and learn how to creatively make F&B a memorable part of the success of your next meeting.
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| Top Trends for Lead Generation Tactics in 2008
May 28 -
May 28, 2008 Online
Join Sales & Marketing Management on May 28 to hear Bob Hanson, president of Quantum Leap Marketing, share the findings of the recent QLM 2008 Marketing Tactics and Strategies Survey. Bob will present key findings, including which marketing tactics companies are currently using and the challenges and obstacles organizations face with taking their lead-generation efforts online. Register now for this free Webcast.
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| Driving ROI: Learn How to Bring Together All the Attributes of a Successful Meeting
June 05 -
June 05, 2008 Online
Join Successful Meetings/Meeting News magazines and Palace Resorts and learn how to bring together all the attributes of a successful meeting that meets your ROI metrics. Attend this online-only event and learn from experts what key elements will increase your ROI and how to set metrics-driven objectives for your event.
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| Using Gift Cards The Right Way To Motivate Employees
June 24 -
June 24, 2008 Online
Join Incentive Magazine and Amazon.com for this live, interactive Web Seminar and hear from industry experts regarding how gift cards can be a key component to your company�s reward program. Attend this online-only event and learn how to create a successful gift card incentive program that fits into your organization's overall reward program.
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