Austin may be the capital of Texas, but it's unlike any other city in the state. Home to University of Texas and a thriving music scene, Austin is one of the fastest-growing cities in America; last year, Money Magazine named it the second-best big city to live in. To help you navigate Austin like a Texan, S&MM spoke with Sarah McCabe, the director of Midwest regional sales for the Austin Convention & Visitors Bureau, who visits Austin regularly for work.
Where do you stay? I usually stay downtown within walking distance from the Austin Convention Center and built-in entertainment districts. The Hilton Austin currently serves as the headquarter hotel for many large conventions so it is a prime focus for my clients. www1.hilton.com
Where do you have a business dinner? My favorite location for a business dinner is Lamberts Downtown Barbecue. Deemed "fancy barbecue," Lamberts offers a sampling of everything that is Austin. Live music can be enjoyed in their 2nd floor bar and heard throughout the open-air dining room, the service is top-notch and the barbecue options are classic yet offer a subtle contemporary twist. Lamberts Downtown Barbecue: 401 W 2nd Street, Austin, Texas, 78701
What's your favorite after hours spot? The Belmont restaurant's rooftop allows guests to step back in time. A crisp, cool setting immediately transports guests back to Palm Springs in the 1960s. The Belmont, 305 W. Sixth St., Austin, TX
How do you spend a free day? "I spend my free time outdoors. A jog along Town Lake's hike & bike trail will lead you into Zilker Park where you can go for a dip or simply enjoy the setting of the Barton Springs pool. A stop into the flagship Whole Foods Market (80,000 sq.ft.) could keep me occupied for hours. After a bit of browsing through the West End 6th Street boutiques & shops, a visit to South Congress (SoCo) is a must. There is a new boutique or café opening in SoCo each time I am in Austin.
Sales & Marketing Management Magazine
This article is brought to you by Sales & Marketing Management, the leading authority for executives in the sales and marketing field.