Transforming the Enterprise Selling Machine May 07, 2008 Changing the selling behaviors of your sales team requires change management tools
By Kevin Temple
A sales training event is not sufficient to cause sales people to change they way they sell. If your team is struggling to sell more effectively, sell new products, sell to new stakeholders—including executive stakeholders—or improve other key selling metrics, this white paper will set your expectations for the tactics required by leadership to facilitate a change in selling behavior.
Sales & Marketing Management Magazine
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