Coaching Salespeople into Sales Champions April 18, 2008 A Tactical Playbook for Managers and Executives (Wiley, $29.95)
Coaching Salespeople into Sales Champions by Keith Rosen is an essential playbook that sales managers can reference daily to develop their own executive sales coaching skills—and increasingly common missing discipline amongst today's leaders. Using a tactical coaching system that is easy to deploy on a consistent basis, this book shows you how to realize the potential of your sales team—and retain your top performers.
Packed with real case studies, a 30-day turnaround strategy, coaching templates and a library of powerful coaching questions, Coaching Salespeople Into Sales Champions taps into the experience of a master coach. Discover step by step how to become an effective and influential sales coach, and turn your people into motivated, successful sellers. The book is a practical sales coaching resource for sales managers, executives and business owners.