What It Does: This two-way radio frequency...

What It Does: This two-way radio frequency system has a few different versions, including Reply Worldwide and Reply IQ.

Why It's Different: Elements such as scalar responses make it ideal for interactive meetings, employee attitude surveys, focus groups and group decision making. Reply IQ also features an LCD display. The company has been selling radio-frequency systems since 1991, so it's been around long enough to know what clients need.

Cost: Fleetwood offers a list price for Reply Worldwide of $79, Reply IQ of $179 each. The system bases cost $595 and $1,595, respectively. Often the product is resold, so the price can vary. Polling software is sold separately.

Web site: www.fleetwoodgroup.com

Fleetwood Group is a manufacturer of a variety of radio-frequency audience-response systems; the Reply series is just one line of them. The company can not only customize systems for businesses and schools, but also creates entire lines for other companies to resell. "We're pretty much everywhere now, and we've done it in a way that has deliberately preserved our behind-the-scenes role," says Pat Moody, who is the company's vice president of sales and marketing.